Introduction What Is Pinterest Visual Search? Definition and Core Concept Pinterest Visual Search is like having a smart shopping assistant living inside your camera. Instead of typing words, you show Pinterest an image — and it shows you visually similar ideas, products, and inspirations. Simple. Fast. Surprisingly accurate. You’re no longer describing what you want

Introduction Interactive Content was once limited to quizzes & polls; however, now you can engage in an interactive experience that allows you to view, click and buy all from within that experience. This is the magic of Shoppable Interactive Content as it facilitates active shopping rather than passively scrolling through vast amounts of information with

Introduction Creating content is only part of the whole process. You can have the best article, the cleanest video, and the coolest poster but you will still potentially publish to crickets. Why? Because the way we distribute content is completely led by algorithms these days. There’s a new class of content published using algorithms. Timing,

Overview Rather than spending a ton of money on advertising and praying that one of these will turn out to be a winner; today’s marketeers are able to use a more scientific method which can be compared to cooking. In order to prepare a great dish, the right amount of seasoning must be added, otherwise

introduction The traditional way of doing influencer marketing was easy: companies gave money to creators, creators posted content to promote it, and hopefully, consumers would purchase that product. But this is changing rapidly. Trust is hard to build; consumers are savvy; and the creator marketplace is wanting more control of how their work is monetised.

Introduction to Real-Time Content Optimization What Is Real-Time Content Optimization? (Real-time content optimization allows you to optimize your content in real-time while users are interacting with your site in real time.) Instead of spending days or weeks analyzing how your content is performing, you will modify headlines, keywords, layouts, CTAs and even tone based upon