Introduction Owning a small business is both an amazing and challenging endeavor You are faced with the challenge of competing against larger companies, managing social media, generating potential clients / leads, emailing prospects, advertising and analyzing data to understand your success while helping your actual clients with limited time and budget, as well as very

Overview Rather than spending a ton of money on advertising and praying that one of these will turn out to be a winner; today’s marketeers are able to use a more scientific method which can be compared to cooking. In order to prepare a great dish, the right amount of seasoning must be added, otherwise